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 Mass Communication, Advertisement & Journalism

Overview


Mass communication and media studies have become the most demanding courses these days due to enormous scope of career opportunities for journalists and other media professionals in TV, newspaper, radio, internet. To become a successful media professional, practical skills are required along with through knowledge of history and industry of mass communication and its functioning. To fullfill this need we offer the following degree | diploma and shot term courses in mass communication.


Course Details

B.Sc in Mass Communication , Journalism and Advertisement

Duration : 3 years


Semester I

  • Principles of Communication - I
  • Global Comparative Media
  • Information Technology
  • Industry of Mass Communication
  • Communication & Soft Skills
  • Practical

Semester II

  • Mass Communication Concepts and Processes
  • Print Media & Photo Journalism
  • Reporting & Editing
  • Communication Skills
  • Computer Application for Journalism
    Practical

Semester III

  • Reporting Techniques & Skills
  • Editing: Concepts & Processes
  • Reporting & Editing Lab
  • TV Journalism & Programme Formats
  • Television Production: Idea to Screen
    Practical

Semester IV


  • Basics of Camera, Lights and Sound
  • Advertising: Concepts & Principle
  • Advertising through Print, Radio & Television
  • Press Laws & Media Ethics
  • Television Production Lab
  • Operation & Handling of Video Equipments
    Practical

Semester V

  • Event Management: Principles and Methods
  • Organization and Management
  • Research Methodologies for Media
  • Cyber Journalism
  • Public Relations
    Practical

Semester VI

  • World Media Scenario
  • Contemporary Media Technology
  • Radio
  • Government Information System
  • Project Report
    Practical

M.Sc in Mass Communication , Journalism and Advertising

Duration : 2 years

Semester I

  • Introduction to Communication
  • Introduction to Mass Communication
  • Introduction to Journalism
  • Introduction to Advertising
  • Introduction to Computers
  • Communication and Soft Skills
    Practical

Semester II

  • Introduction to Media Technologies
  • Introduction to Public Relations
  • Journalistic Reporting & Editing
  • Advertising Design & Principles
    Project Report

Semester III

  • Introduction to Printing Technologies
  • Introduction to Production Technologies
  • Introduction to Newspaper Management
  • Introduction to Copywriting, Visualization & Campaign
    Effectiveness
  • Introduction to Mass Communication & Society
    Practical

Semester IV

  • Introduction to Communication Research
  • Introduction to Photography
  • Mass Communication Ethics & Laws
  • New Media Technologies
    Project Report


Diploma in ( Mass Communication, Advertisement & Journalism)

Duration : 1 year

Semester I

  • Principles of Communication
  • Global Comparative Media
  • Information Technology
  • History & Industry of Mass Communication
  • Communication & Soft Skills
    Practical

Semester II

  • Mass Communication Concepts and Processes
  • Print Media & Photo Journalism
  • Reporting & Editing
  • Communication Skills
  • Computer Application for Journalism
    Practical

PG Diploma in Mass Communication, Advertisement & Journalism (Duration :1 year)

Semester I

  • Introduction to Communication
  • Introduction to Mass Communication
  • Introduction to Journalism
  • Introduction to Advertising
  • Introduction to Computers
  • Communication and Soft Skills
    Practical

Semester II

  • Introduction to Media Technologies
  • Introduction to Public Relations
  • Journalistic Reporting & Editing
  • Advertising Design & Principles
    Project Report

Fee Details of this course
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